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Project topics and materials on "Promotion"

• 1. INFLUENCE OF BILLBOARD ADVERTISEMENT IN THE PROMOTION OF LUX SOAP

  » ABSTRACT This study examined the influence of billboard advertisement in the promotion of lux soap. Advertising is one of the tools used for persuasive communication to target audience. Advertising is the communication relayed from companies to persuade an audience to purchase their products. For the sake of the effectiveness of the result of this research, a critical review to related literature...Continue Reading »

  Item Type: Project Material |  50 pages |  6,112 engagements | 

• 2. THE IMPORTANCE OF PROMOTION AS A COMPONENT IN THE MARKETING MIX ELEMENT ON PROFI...

  » ABSTRACT This research work is directed at analyzing the importance of promotion as a component in the marketing mix on service organization (IJBA BANK in particular). This research work identifies the problems of promotion andattempt solutions to such problem and reviews relevant literature on promotion. In formation were collected using primary and secondary data sources. The main objective of t...Continue Reading »

  Item Type: Project Material |  50 pages |  4,913 engagements | 

• 3. IMPORTANCE OF PROMOTION AS A COMPONENT IN THE MARKETING MIX ELEMENT ON PROFITABI...

  » ABSTRACT This research work is directed at analyzing the importance of promotion as a component in the marketing mix on service organization (IJBA BANK in particular). This research work identifies the problems of promotion andattempt solutions to such problem and reviews relevant literature on promotion. In formation were collected using primary and secondary data sources. The main objective of ...Continue Reading »

  Item Type: Project Material |  50 pages |  4,891 engagements | 

• 4. THE IMPACT OF SOCIAL MEDIA AS A BUSINESS PROMOTION INSTRUMENT

  »   CHAPTER ONE INTRODUCTION 1.1 Background of the study Social media is considered as one of the most recent and significant E marketing tools in the current time. Social media provides accessibility to customers with the purpose of knowing their interests and needs as well as affecting their purchasing decisions. Social media is defined as the websites that connect millions of users from differen...Continue Reading »

  Item Type: Project Material |  57 pages |  3,717 engagements | 

• 5. THE INFLUENCE OF TELEVISION ADVERTISING IN THE PROMOTION OF SDG’S

  » CHAPTER ONE INTRODUCTION 1.1       BACKGROUND OF THE STUDY Advertising is a form of communication that ardently tries to convince customers to purchase or devour more of a particular brand of product or service. Advertisements are strategized to create increased consumption of those products or services through the generation and reinforcement of brand loyalty. A brand is seen as an intangib...Continue Reading »

  Item Type: Project Material |  54 pages |  2,688 engagements | 

• 6. IMPACT OF SALES PROMOTION ON CONSUMER BRAND LOYALTY

  » IMPACT OF SALES PROMOTION ON CONSUMER BRAND LOYALTY CHAPTER ONE INTRODUCTION 1.1       BACKGROUND OF THE STUDY Promotion is an important aspect of marketing activity which has created a lot of impact through the use of some incentives, mostly designed to stimulate quicker or greater purchase of particulars products and services by consumer. In today’s marketing, organization are concerned o...Continue Reading »

  Item Type: Project Material |  59 pages |  0 engagements | 

• 7. IMPORTANCE OF HUMAN RESOURCES MANAGEMENT IN PROMOTING EMPLOYEES PERFORMANCE

  » IMPORTANCE OF HUMAN RESOURCES MANAGEMENT IN PROMOTING EMPLOYEES PERFORMANCE CHAPTER ONE INTRODUCTION 1.1      Background of the study Human Resource Management is an indispensable function for the both the private and public sector organizations. The process deals with several operational objectives such as recruitment, providing proper training to the employee, selection of the employee, as...Continue Reading »

  Item Type: Project Material |  55 pages |  0 engagements | 

• 8. PROMOTING PRODUCTIVITY IN CIVIL SERVICE

  » PROMOTING PRODUCTIVITY IN CIVIL SERVICE CHAPTER ONE INTRODUCTION 1.1       BACKGROUND OF THE STUDY There historical background the civil service data back to the end of colonial masters and post independence period. After the second world war there were about 14 British administration in the recitation to Nigerians supported staff and one European stenotherm. The headquarter of    the mos...Continue Reading »

  Item Type: Project Material |  53 pages |  0 engagements | 

• 9. ROLE OF HEALTH AGENCIES IN THE PROMOTION OF HEALTH

  » ROLE OF HEALTH AGENCIES IN THE PROMOTION OF HEALTH CHAPTER ONE INTRODUCTION 1.1            Background of the study Health promotion measures focus on both individuals and on contextual factors that shape the actions of individuals with the aim to prevent and reduce ill health and improve wellbeing. Health in this context not only refers to the traditional, objective and biomedical view ...Continue Reading »

  Item Type: Project Material |  56 pages |  1 engagements |